Advanced Search Marketing

Delivers the most comprehensive end-to-end search experience by providing SEO, intelligent site search, and targeting capabilities based on advanced pattern-matching technology and conceptual analysis

  • Improves organic search results by automating SEO best practices
  • Dynamically delivers automated recommendations and targeted offers based on each individual’s search activity
  • Identifies new growth opportunities by automatically discovering patterns in search behavior
  • Maximizes the viral influence of user generated content by connecting visitors to external product reviews
  • Provides a better online experience by reducing search failure rate and facilitating product discovery
“As a leading manufacturer of photographic products, we have built our reputation on exceeding the expectations of our customers, not only in the design and performance of our products, but also in the depth and quality of information about photography that we are able to provide. This concept is core to our brand identity and drives our global Web strategy. Beyond finding ways to improve how we manage our content, we know that our online success must be based on establishing a deep knowledge of how our customers and prospects search and interact with information across our Web properties. Apart from a strong market and financial position, I expect the combination of Interwoven and Autonomy to advance the concept of bridging search and content – something we have long recognized – for better technology, better customer understanding and better online experiences.“
David Ward
Manager, Marketing Systems
Nikon